Health Promotion Management Model in Dealing with Tropical Diseases

Abstract

Health promotion is a health program designed to make improvement such as a change in behavior in society, an organization or the environment, either physical, non-physical, socio-cultural, economical, political environment or others. PHBS (Clean and Healthy Lyfestyle Behavior) is the implementation of the realization of human rights that can be performed since early age, implemented in daily life, and be a model to other societies. The objective of the research was to find out the behavior, attitude and act as well as the method and model of health promotion obtained from the society toward the PHBS of Padangsidempuan District. This is a descriptive qualitative research. The samples were 25 household heads from each of four subdistricts in Padangsidempuan District which were 100 household heads in total to find out the level of knowledge, attitude and act toward PHBS and to find out the method and media that had ever been obtained. The results showed that 73% of the respondents had moderate level of knowledge, 90% of the respondents had good Attitude, 53% of the respondents’ response to tropical disease was dominantly poor. Apparently it was found that respondents’ acts were not in accordance with their level of knowledge and attitude. The methods that had ever been obtained were preaching and discussion method represented by 32% and 17% respectively, and the rest of them had never received any kind of method of PHBS. It showed that they were at risk of the tropical diseases, proven from the high rate of pulmonary disease suffered from by the respondents because they had never obtained any information about the prevention of Pulmonary TB (Tuberculosis). The Media that had ever been received were Television represented by 33%, yet it was merely about smoking, leaflet represented by 27% from the health personnel and university students, and religious sermon from Ustadz represented by 6%. It was similar to the findings on method, 40% of the respondents had never received any information from any media, so that they did not have any information about PHBS. It is recommended that the advocate of Health Agency and Public Figure implement the effective methods and media to promote PHBS to the society so that it will reduce the rate of tropical disease in Padangsidempuan District.