Peranan Perusahaan Pembiayaan Kredit Terhadap Peningkatan Jumlah Penjualan Sepeda Motor Pada PT. WOM Finance Cabang Medan
Anzas Asmara Nasution
Drs. Rahmat Sumanjaya, M.Si
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Nowadays, not surprisingly, there is a rapid growth of business in banking. As a priority purpose of banking is provide the loans for people and collect it back with a certain rates of interest at the future - leasing is a kind of this business. PT. WOM Finance is a similar firm, that concentrate in leasing for motorcycle since 1997. At the early years, PT. WOM Finance was being a main dealer for a motorcycle brand - Honda. Through several years, it'sproduct brand is being multi brand. This research is aimed to find out the involvement of PT. WOM Finance as a leasing firm in increasing its sales volume. The data was collected by observation and interview. The period samples of data is focused on 2001 to 2005. By figuring the data in the chart, it describes us that the trend of sales volume was increased during the period of 200 I up to 2005. For further analyses, the data is examined with statistical test. At ? 5%, found that to is 3.182 or and t1 is 17.56 or tl > to. This result concludes that there is a significant contribution of leasing toward the increasing of sales volume at a 5%. PT. WOM Finance as a leasing firm in attempt to win its customer, applies the best and fast service, safety, and credible, besides of the five-C - Character, Capacity, Capital, Collateral and Condition of economic that expect to minimize the risk.
- SP - Economic Development